http://blog.insurance-technologies.com/2009/11/pima-mmc-gold-award-for-e-commerce-web-sites/ E-Commerce in Insurance with an emphasis on Social Technology Fri, 27 Aug 2010 16:00:24 +0000 hourly 1 http://wordpress.org/?v=3.0 http://blog.insurance-technologies.com/2009/11/pima-mmc-gold-award-for-e-commerce-web-sites/comment-page-1/#comment-259 Mark Seghers Sat, 21 Nov 2009 01:03:39 +0000 http://blog.insurance-technologies.com/?p=706#comment-259 Mike, thanks for the mention in your article here (item 2). Great to see that your great work was rewarded! Ideastar rocks! Kudos also to FTJ, whose team listened to their customers and were able to realize that they needed change, and then move forward to make it happen. Especially these days, the "soft" (i.e. hard to justify) benefits of things like a solid, segmented customer-facing web presence are sometimes pushed aside for more pressing/immediate demands. Only when you have it, and start to see the effects, do you realize what you were missing- and what you can never do without again. - Mark Seghers Mike, thanks for the mention in your article here (item 2). Great to see that your great work was rewarded! Ideastar rocks!
Kudos also to FTJ, whose team listened to their customers and were able to realize that they needed change, and then move forward to make it happen.
Especially these days, the “soft” (i.e. hard to justify) benefits of things like a solid, segmented customer-facing web presence are sometimes pushed aside for more pressing/immediate demands. Only when you have it, and start to see the effects, do you realize what you were missing- and what you can never do without again.
- Mark Seghers

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